Want to be ready for ads, ready to launch, ready to raise your prices? Ready to pitch bigger clients, ready to ask for that dream collaboration? Ready for more?
The only thing you need – and it’s by far the biggest factor in making any of these strategies a success – is
an offer people want to buy.
That’s the seed from which businesses grow.
If you want my sharp, decisive perspective on what to sell and how to talk about it…
… in other words, what I would sell, and exactly what I’d say to sell it, if I was in charge of your business,
here’s how to get it 💋
🦊 The Offer Lab is my strategic and intuitive read of your business: I write a simple sales letter for you, along with core messaging and marketing angles for your main offer, and give you my read and recommendations for what to focus on over the next 90 days.
You send some background details in a questionnaire, I bring my intuition, marketer’s instinct, decades of experience, plus a couple of insights from your personal astrology, to give you my unfiltered recommendations.
You submit
💕 a short intake questionnaire
💕 details about your business, offers & audience
💕 what you’re trying to make happen next
you receive (3-5 business days)
🕯 a simple sales letter for your main offer, written by me
🕯 core messaging & marketing angles – the ideas, language and talking points I think you should test
🕯 my read & recommendations – what I’d focus on next to get this offer selling
🕯 a private, half-hour, no-pitch call to plan your soft launch
🦊 Who is this for?
Business owners selling professional expertise, such as coaches, healers, educators, consultants and creative service providers.
It’s ideal if you have something valuable to sell, and want to package it in a more desirable and profitable way, with sharper commercial strategy and stronger words around it – whether you’re refining an existing offer or creating the next one.
🦊 Investment: £290
⚠️ Warning: new brand positioning may cause mild psychedelic effects. Some clients experience resistance, malaise, disorientation, ego death, and occasional purge symptoms. Side effects are uncommon and temporary. Typical outcomes include creative fire, vibrant energy, and increased audience engagement.
Offer Labs are prepared strictly in the order in which they are received: complete your intake questionnaire straight away for the fastest turnaround.
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Ready for Anything?
You can make just about any marketing strategy work, but before you put time, money and energy into growing your audience, creating content or building your funnels, ask these simple questions:
“Do I have something to sell, that people really want to buy?”
“Is it packaged in the most desirable way possible?”
“Do I know what I can say about this offer, to make the people who want it step forward?”
When you can answer “YES!” to all three, you’re ready for ads, ready to launch, ready to pitch bigger, go faster, systematise, automate, get ready for more and fill your client roster. The only question is, how fast do you want to go 🏎️
I’m Anna Bellissima,
award-winning copywriter, direct response marketing expert, shadow integration coach and chaos magician. I’ve spent a lifetime (30+ years) selling with words and working with businesses – from the kitchen table to the multi-million boardroom – on their offers, positioning, messaging and demand creation.
The Offer Lab gives you the opportunity to borrow my brain for the parts of marketing that are so intuitive and easy for me: commercial instinct, brand positioning, writing, and the ability to look at your business and see how you can most quickly and easily respond to existing market demand.
Kind words from some of my clients...
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“Every piece of content is popping off, and the quality of leads is so much higher.
I’m signing 1:1s very consistently, and building a waitlist. And writing a job description to hire someone to join the team and help me to help all these people!”
– Sunaina, Career Consultant
“Anna gave my group a new name and new messaging. The very first time I spoke about it – the same day I received her recommendations – I got booked to give a paid talk on the subject.”
– Em, Executive Performance Coach
“Anna, you painted a picture of my business that changed my world.”
– Laura, Astrologer
“Anna showed me how to find people with money to pay me, that completely changed my business. I barely check social media now because I’m blissfully busy with clients.”
– Heather, Career Doula
“I doubled my prices and kept on signing clients. I tripled the cost of my group. I’m writing prolifically again. I sold my first $18k offer (twice!), and this year I will hit that $100k benchmark. Even if I can’t make the classes I just stay attuned to the energy.”
– Michelle, Reiki Master
“I had a five-figure launch the week before Christmas, with almost no preparation and hardly any content. I’m so much more confident in my ability to make money.
Anna’s generosity with her skills and attention mean that no-one in her world stays stuck for long.”
– Jacqueline, Life Coach
“The best money I’ve ever spent. In fact I’m shocked at how profoundly life-changing it was.”
– Catherine, Demonologist
“Within minutes my notifications were pinging with people liking, commenting, sharing, getting into conversations. It was wild. It really proved to me how much demand there is, and a few days later I signed a new client from that one task.”
– Karen, Intuitive Coach
“The best investment I EVER made in my business. If you’re looking for someone to tell you what’s not working and exactly what to do about it, just sign the f@ck up.”
– Oceana, Witch Mentor
“Anna just has the simplest, no bullshit methods. The tasks are small and achievable; you absolutely can get them done. Her marketing school is enchantingly hilarious, I feel so accepted and held in our magical group.”
– Lakeisha, Book Coach
“I’ve conquered my fear of talking about my work, got new clients, created, sold and delivered my first group program. With a newborn, I should add. My business is my good friend and getting me out of so much sh!t I’ve gotten into.”
– Sara, Copywriter
“I’m really feeling power in my skills and services and my ability to market and sell has shifted. PEOPLE PAYING me feels soooooooo GOOOOD!! And I know how to use the magic, the community, and the plan to keep on growing.”
– Sophie, Voice Coach
“After a decade of failed experts, it made me cry!”
– Janette, Astrological Coach
“I let go of fear and limitation, and opened up to possibility and magic. Now I know anything is possible.”
– Chelvi, Mindfulness Expert
“Anna’s paid programs are incredible!”
– Lillian, Animal Physiotherapist
“I’m booked out with new clients travelling an hour each way to work with me in person.”
– Tobie, Professional Oracle
“I’m making sales while reading to my daughter and even while I’m sleeping!”
– Sam L, Productivity Expert
“This class was tremendously valuable: the world started to unfold like it’s meant to unfold. I stepped into being who I’m meant to be.”
– Jen, Tarot Teacher
“Just had my first £17k month. It was the easiest thing ever. I’ve got a straightforward plan and really enjoy working through it.”
– Sheila, Spiritual Mentor
“It worked something loose in my brain, and left me wanting more.”
– Sadie, Life Coach
“I love the space Anna holds for transformation, the way she anticipates our roadblocks and continues to lovingly but firmly nudge us forward. She awakened a new confidence and clarity in my business.”
– Lashanda, Rest Coach
“At a time when I felt I had little to offer, Anna taught me to express myself as a magician. I got weird and wild and now creativity flows in every part of my life.”
– Laura, Photographer
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“It pushed me way out of my comfort zone.”
– Maria, Crystal Practitioner
Results vary, we make no implied or express guarantee of results. Recommendations are made in good faith, outcomes depend on factors beyond our control.